Ghost Treatments
Index +

The archive of Paul Regan · Est. London → Asia-Pacific

Make ideas sexy.
Make stories win.

I write and design killer TVC treatments for A-list directors that impress agencies, dazzle clients, and win pitches.

I research, write and design TVC treatments that win pitches for directors and production houses worldwide. With 30+ years of experience as an agency copywriter and BBDO/JWT Executive Creative Director, I've closed £500M in campaigns and helped hundreds of clients win jobs for major international brands including Nike, Coca-Cola, Mercedes Benz, Apple, Rolex, and Chanel.

Enter the archive →

30+

Years in advertising

BBDO / JWT

Executive Creative Director

£500M

In campaigns closed

1,000s

Of scripts & treatments

Brands in the file

Nike / Coca-Cola / Mercedes-Benz / Apple / Rolex / Chanel / MAC / Garnier / Nissan / Persil / Godiva / Mini / Danone / Jocko / Sex VS Food / Saints Sizzle Season / Doritos / Red Black And Blue / Smirnoff / Stella Artois / By Human Hands

Paul Regan

On the record

“When you hire him, you hire a brilliant mercenary. If Mossad trained creative directors they'd come out like Paul.”

Gavin Barrett — Executive Creative Director and Owner/Founding Partner, barrettandwelsh